Storytelling for Fundraising Success
Everyone loves a powerful and inspiring story, and your donors and potential donors are no exceptions. Of course, each nonprofit has many stories to share. But how can you best feature those stories to connect with your donors in your printed and online materials?
In this webinar, you will:
- Identify essential components of great stories
- Find out how to gather them
- Begin to shape them for maximum use in your materials
- Get extra tips on how to use them on the web
This webinar is based on the award-winning book by Dalya Massachi, Writing to Make a Difference: 25 Powerful Techniques to Boost Your Community Impact.
Dalya Massachi specializes in helping community-minded professionals advance their work through outstanding written materials – online and offline. Dalya has worked with nonprofits for 20 years, as a trainer, writing coach, grantwriter, executive director, journalist, editor, and organizer.